What have you learned from your audience feedback?

For this question I will be getting as much feedback as I can from lots of different outlets, this will include;
-Posting them on Facebook with possible questions
-Creating a survey and distribute to people of our target audience to obtain some feedback
We also thought some general feedback would be useful because we can then apply any suggestions as we are improving the video. Whilst we know it is the feedback from our target audience specifically that would be the most useful, general feedback will also be helpful and allow us to see how different demographic groups respond to it. This will give us some different perspectives and possibly allow us to see things that we may not otherwise see because we can't be very objective being that we are so involved and engrossed in the making process. For this I will just be showing everyone I can on my phone, computer, tablets etc.
When analyzing the data I collect I will incorporate some audience theories from theorists we have studied and state how we have either challanged or used within our piece.